Weekly Blog Post

More Information Is Always Better

New founders regularly answer my questions with “I don’t have all the information.” And that’s ok. I love that honesty. But the thing I don’t hear often enough is the followup statement, “I’m going to find the answer.”

There are several reasons why business owners are afraid of asking questions. I’ll tell you right now, all of them suck. But here they are:

  1. They will get answers and information they don’t want.

  2. They’re embarrassed they don’t already know.

  3. They believe they’ll frustrate a potential investor or customer by asking hard questions

Don’t say I didn’t warn you — these are all terrible reasons to lack the information you need to succeed. But rather than just close with that, let’s break down WHY each one is awful in its own right.


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